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Find out the top forms of exercise in Australia by age bracket. Some interesting findings… NEXT CALL US ON  +61431324899. Check out eDigital Social Media Strategy and Social Media Management services. Check Mauricio Escobar (eDigital Consultant) experience and recommendations on his LinkedIn profile. Connect with eDigital on Facebook

Find out the top forms of exercise in Australia by age bracket. Some interesting findings…

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Posted 1 year ago
Tagged: empirica, research, forms, exercise, demographic, australia, age, brakets, by, 2012, sample, 1000, respondents, bracket, .
Source: asga.com.au
Strategies for effective Facebook wall posts - Research Findings by Buddy Media Buddy Media analized more than 200 clients (different industries) Facebook post during two weeks and found some interesting insights in terms of engagement.  If you do not have the time to read the study, below are the key intakes:  Keep posts length short and sweet – the longer the post length, the less engaging fans find it. Do not short ulrs – as fans will not know the destination page. Sunday and week nights are the highest times fans engage with posts but most companies miss it. Most post companies post are during week days –day time- when everyone is posting- messages get diluted within other thousands. If you have to pick from week days, Thursdays and Fridays presented higher engagement rates than any other week day If you want to ask a question, ensure the question is asked at the end of the post. The use of “Would” drives spikes in “likes”. This is likely due to fans using “like” as a way to vote: “yes” on the question rather than posting “yes” on the comment box. Posts with questions that start with “Where”, “when”, “would”, “should” have generally better engagement rates than posts with questions starting with “why”, “did”, “what”, “who”, “how”. NEXT CALL US ON +61431324899 Check Mauricio Escobar (eDigital Director) experience and recommendations on his LinkedIn profile. Connect with eDigital on Facebook Find out eDigital Sydney SEO services from Sydney SEO consultants and Sydney SEO experts. We offer SEO audits and content optimisation advice. Check out eDigital Social Media Strategy and Social Media Management services.

Strategies for effective Facebook wall posts - Research Findings by Buddy Media

Buddy Media analized more than 200 clients (different industries) Facebook post during two weeks and found some interesting insights in terms of engagement.

 If you do not have the time to read the study, below are the key intakes:

  •  Keep posts length short and sweet – the longer the post length, the less engaging fans find it.
  • Do not short ulrs – as fans will not know the destination page.
  • Sunday and week nights are the highest times fans engage with posts but most companies miss it. Most post companies post are during week days –day time- when everyone is posting- messages get diluted within other thousands.
  • If you have to pick from week days, Thursdays and Fridays presented higher engagement rates than any other week day
  • If you want to ask a question, ensure the question is asked at the end of the post.
  • The use of “Would” drives spikes in “likes”. This is likely due to fans using “like” as a way to vote: “yes” on the question rather than posting “yes” on the comment box.
  • Posts with questions that start with “Where”, “when”, “would”, “should” have generally better engagement rates than posts with questions starting with “why”, “did”, “what”, “who”, “how”.

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Posted 1 year ago
12 notes
Tagged: buddy, media, research, study, wall, post. posts, facebook, effective, time, day, word, words, inisghts, engagement, lenght, url, sundays, fridays, questions, would, .

Is your brand ready for Gaming dynamics? Watch video…

Latitude (NYC research firm) conducted a series of in-depth interviews with game makers and gaming enthusiasts, culminating in the production of a video documentary: The Future of Gaming: A Portrait of the New Gamers, featuring Buster Benson, CEO of Health Month (currently, Co-founder/CTO at Habit Labs).

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Posted 1 year ago
5 notes
Tagged: gaming, trends, future, latitude, research, firm, company, video, doco, documentary, portrait, new, gamers, brand, opportunities, social, buster, benson, health, month, labs, habit, .
Source: latd.com

Display and Video ads in 2015 by Google.

Finally as fast broadband technology allow users to consume lots of quantity of data and visuals, Display advertising will shortly be on its golden days.

New York City IAB Mixx Keynote by Neal Mohan (VP Google Display products) and Barry Salzman (MD Media Platforms Google) present its predictions on how Display, Mobile and video advertising will look like in 2015.

Google Predictions:

1. 50% of Display ads will include cost per view video.

2. 50% of Audience buying in real time ( as in Google Adwords)

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3. Mobile as the number one screen passing TV and desktops.

4. Five Metrics more important than the Click

5. 75% of Ads socially enable

6. Rich media in 50% of ad campaigns

7. Display to be a $50 billion dollar industry

Posted 1 year ago
5 notes
Tagged: video, ads, display, trends, future, google, ad, units, research, advertisers, users, choice, control, formats, see, consumers, watch, prediction, .
Source: youtu.be
Latest Google search improvements to rankings

3 days ago, Google has informed some improvements in the Search Algorithm focusing on high quality websites that contain original content and information such as research, in-depth reports and thoughtful analysis. Make sure your website have a consistent plan to create this type of content.

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Posted 2 years ago
3 notes
Tagged: google, rankings, algorithm, search, websites, quality, research, in-depth, reports, analysis, .