Sports Fans use of Social Media. Check out findings from GMR Marketing study
Insights
Sport fans are 10 times more likely to check the Internet for breaking sports news than they are to turn to sports radio.
Slightly more people use Facebook and Twitter than national news websites, at 41% to 40%.
86% of respondents check sports news at work and even during work meetings
13% get their breaking sports news from TV, and 4% from radio.
It doesn’t matter where fans are; social media lets them get their sports fix in any place, any time.
Nearly three quarters of respondents said they’ve checked social media for sports news at a party, nearly 70% during a meal, and 58% while in the bathroom! 
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Sports Fans use of Social Media. Check out findings from GMR Marketing study

Insights

  • Sport fans are 10 times more likely to check the Internet for breaking sports news than they are to turn to sports radio.
  • Slightly more people use Facebook and Twitter than national news websites, at 41% to 40%.
  • 86% of respondents check sports news at work and even during work meetings
  • 13% get their breaking sports news from TV, and 4% from radio.
  • It doesn’t matter where fans are; social media lets them get their sports fix in any place, any time.
  • Nearly three quarters of respondents said they’ve checked social media for sports news at a party, nearly 70% during a meal, and 58% while in the bathroom!

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