TOP/BEST DIGITAL MARKETING TOOLS
Over more than 12 years of working in Digital Marketing and tools. Some of my prefer ones below:
- Unbouce Build, publish and A/B test landing pages. Very useful for business idea validation.
Back links - Inbound links counter tools
Data Visualization tools
Digital Celebrity Endorsement
Courses on branding, digital, etc (Online delivery)
Credit Card Payments
Facebook Analytics (more data than standard Facebook Insights)
Facebook Page builder/F-Commerce:
E-commerce platforms (easy to set up):
Hosting providers (Australia):
- RackSpace (Best for high data transfer ie online video, ecommerce sites - international support)
- Webcentral (Australia’s most popular hosting)
- Expeed (not premium but good value)
ISP’s AND IP
- Need to find where a ISP/IP is located? http://www.spyber.com
- Need to find where Australian Exchanges are located? http://www.adsl2exchanges.com.au
Keyword Research and SEO tools
- Backlink Checker
- Google Insights for Search Compare search volume patters across specific regions, categories, time frames and properties.
- Google Trends- Keywords Compare keyword trends, hot topics and hot searches.
- Google Trends - websites Find out trends for websites, geo audiences, related visited websites, related searches.
- Google Keyword tool See traffic volumes by country, keyword competition.
- Google.com.au Find out amount of pages indexed by Google Australia: Just type: “site:yoursitename.com….”
- Google Keyword traffic estimator Your boss is telling you SEO spend is a waste…Find out keyword market value and tell them how much of the organic traffic your site is getting or not getting currently cost.
- Look Up Find out website owners.
- Ubersuggest.org Help you find search term combinations
- Yahoo Site Explorer Find out website backlinks count and other statistics about your site or a competitor site.
- WooRank: offers SEO ranking reports.
Market Research (Digital)
- Latitude Research
- Social Bakers (data and insights for most popular Facebook pages and users by country.
- Think with Google- Insights
Mobile Advertising Networks
- BigMobile (Australia)
Mobile website developers
Online Competitions/Contests tools
- BulbStorm (Idea Challange competitions)
- Context Optional
- Incentibox Facebook Incentivized referral platform.
- Lujure - Creates customised tabs for your FB page.
- North Social
- Statigram Helps you run Instagram contests.
- TabSite (You can create Instagram and Pinterest competitions linked to your Facebook page).
- Thru Social
PR agencies - Public Relation Agencies
SEM - PPC Tools
- Microsoft ad Intelligence Microsoft Advertising Intelligence (formerly adCenter Add-in for Excel Beta) is a keyword research and optimization tool that operates in Excel 2010. It provides keyword expansion, research, pricing and KPI data.
Social Media Monitoring/tracking Tools (FREE)
Social Media Monitoring/Tracking tools (PAID)
Social Media tools for Franchise business - localised
User experience testing
Web Analytics courses/training
- MangoldSengers (Sydney- Australia)
Wire Frames Building Tools
Web Development agencies ( Australia)
- Big Commerce
- Komosion (websites that need customized content and CMS)
- QuickClicks (low cost for relatively simple websites)
- Getting business online (Free website builder.