January 2011
7 posts
19 tags
Average Goal Value - It's importance even before...
In all web site projects I have always been involved, people ask me how to improve their websites sites.
I asked them what the goal is (desired outcomes) and what the current Average Goal Value (AGV) is.
People respond….”what????”.
Identifying the economic value your website adds to your business when those goals are met is key even before you employed an Online Marketer or...
14 tags
“A big, airy, light-filled and head-turning Miami car parking..for dinner...”
– Image taken from NYT Article
24 tags
Best Branded Entertainment Content Campaigns...
As more consumers and media audiences are zipping and avoiding advertisements; more brands are looking into innovative ways to engage consumer segments with Branded Entertainment Content (BEC) that can be watched, interactive, recorded or user generated.
The options now seem unlimited: online gaming (with monetization through virtual currency), webisodes, movies, interactive videos, mobile apps,...
30 tags
Facebook Tripadvisor Integration
What it means for consumers, travel companies & media outlets
Starting in Dec 2010, when a Facebook logged-in user visit TripAdvisor, the site will become a personalized travel planner, complete with users’ Facebok friends’ reviews, a map showing places friends have visited, and a list of their most popular destinations.
For example, when a logged in Facebook user...
30 tags
Benefits of Facebook Deals for local businesses
Do you or any of your friends are in a business that is highly influenced by the people who walk around its physical location.
People pass by and few might enter and buy from you. You wonder how you can increase that amount of people to enter and buy? Well, the new ad platform called Facebook Deals will allow mobile users to check in in Facebook Places and automatically receive...
6 tags
2010 Google Fastest Rising Search Terms
FASTEST RISING SEARCH TERMS GOOGLE
Hi guys, in case you are not aware..below are the top fastest rising searches. Not surprises but worth having a look.
WORLDWIDE 2010
Google worldwide fastest rising search terms were Chatroulette, Formspring, ABC3, World Cup 2010 and Tumblr. The Chile earthquake topped the list of fastest rising news stories, followed by Haiti, iPad, iPhone 4 and ...
